This is a soft foam padding placed on the inside of the shoe the area where the heel of your foot stays. It has an adhesive that helps to keep it in place. Ease the Daily Foot Pain Heel inserts for women protect and support your heels from pain, blisters, or calluses. Our heel cushion reduces impact and softens chafing. Padded Heel Inserts for Women Better than other heel cushion inserts for women shoes, which tend to stop a bit of rubbing only, whereas these heel pads for shoes cushion protect the heel. Heel cushion inserts for women shoes add extra volume (0.5 size) and comfort